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What we can do for youWhat is PR good for?
Every company maintaining client and potential client contact is doing PR in some form. The crucial question is what methods are being used. As companies do not like leaving things to chance, a company’s public image is usually managed. For this purpose, press work is the most important element of PR, as clients/
PR Results
From a corporate backgrounder to a technical article, the types of press work pieces, the “PR results”, vary greatly. For the PR to be a success, it is critical that the company finds an optimal mix of target publications and PR results.
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